Consumer Testing of Research-Based Products

Part of the MSKTC KT Webinar Series

The Consumer Testing of Research-Based Products webinar discussed the value of consumer testing, its relevance to research products and audiences, common issues that can occur with testing, and important considerations for consumer testing. Our webinar presenters highlighted examples of consumer testing conducted by the MSKTC and Model Systems, and facilitated multiple interactive exercises where participants engaged in consumer testing of multiple types of products.

More MSKTC resources on the topic of consumer testing and writing in plain language can be found here